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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Dot Estimation.
Facilitation
Dot Estimation
Paper illustration for Flywheel.
Growth
Flywheel
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.When size or effort can only be estimated roughly, Dot Estimation condenses the group's experience into a quick range. It turns individual contributions into a visible selection. The result is captured as an Effort Heatmap, Risk Signals, and Discussion Targets.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
MediumLowMediumHigh
Timedifferent
1-3 h5-20 min60-120 min1-4 Wochen
Participantsdifferent
1-53-203-81-6
Formatdifferent
AsyncWorkshopWorkshopAsync
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesEffort Heatmap, Risk Signals, Discussion TargetsFlywheel Map, Friction Points, Growth Levers, Experiment BacklogExperiment results, Decision log, Learning summary
Tagsno overlap
AnalyticsConversionGrowth
EstimationEffortRisk
GrowthRetentionConversion
ExperimentsGrowthAnalyticsValidation
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