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| Criterion | ![]() Growth Funnel Analysis | ![]() Decision Making Decision Framing Workshop | ![]() Business Strategy Ansoff Matrix | ![]() Facilitation Alignment Mapping |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 1-3 h | 60-120 min | 45-90 min | 1-2 h |
Participantsdifferent | 1-5 | 4-10 | 2-8 | 4-12 |
Formatdifferent | Async | Workshop | Workshop + async | Workshop |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Decision Frame, Decision Question, Criteria List, Evidence Plan | Ansoff Matrix, Growth Options, Risk Notes | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | AnalyticsConversionGrowth | Decision framingAlignmentCriteriaOptions | GrowthStrategyMarketPortfolio | AlignmentStakeholdersStrategyFacilitation |



