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| Criterion |  Growth Flywheel |  Business Strategy Three Horizons |  Business Strategy Value Chain Analysis |  Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Medium | Medium | High | Low |
Timedifferent | 60-120 min | Halbtags-Workshop, dann iterativ | Half day | 45-90 min |
Participantsdifferent | 3-8 | 3-12 | 3-8 | 2-8 |
Formatdifferent | Workshop | Workshop | Workshop | Workshop + async |
Outputdifferent | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Horizon map, Portfolio view, Initiatives per horizon, Resource plan | Value Chain Map, Lever List | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | GrowthRetentionConversion | StrategyInnovationPortfolioForesight | StrategyBusiness modelDiagnosisAnalysis | GrowthStrategyMarketPortfolio |