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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper objective sheet with five SMART fields, baseline, target, owner, deadline and a complete result statement.
Product Strategy
SMART Goals
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
A paper-based illustration representing OKRs with its core stages and visible working result.
Product Strategy
OKRs
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
60-120 min15-30 min1-2 h1-2 h Setup
Participantsdifferent
3-81-84-122-20
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogSMART Goal, Measurement Note, DeadlineAlignment Map, Open Issues, Decision QuestionsOKR set, Measurement plan, Review cadence
Tagsno overlap
GrowthRetentionConversion
GoalsPlanningMeasurementAlignment
AlignmentStakeholdersStrategyFacilitation
GoalsAlignmentOutcomesMeasurement
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