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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of Leverage Points with its method-specific working model.
Systems Thinking
Leverage Points
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.Leverage Points show exactly where interventions in a system produce a disproportionate effect. It draws relationships, patterns, and feedback loops. The result is captured as a leverage map and action strategy.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.
Complexitydifferent
MediumHighLowMedium
Timedifferent
60-120 minHalf day45-90 minMultiple workshops over several weeks
Participantsdifferent
3-83-122-82-8
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogLeverage Map, Action StrategyAnsoff Matrix, Growth Options, Risk NotesHooked loop, Trigger map, Reward design, Ethics check
Tagsno overlap
GrowthRetentionConversion
Systems thinkingChangeStrategy
GrowthStrategyMarketPortfolio
GrowthBehaviorRetention
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