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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of HEART Framework with its method-specific working model.
UX Research
HEART Framework
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
60-120 min120 min initial, dann laufendMultiple workshops over several weeks30-60 min
Participantsdifferent
3-83-62-82-6
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogHEART-GSM Table, DashboardHooked loop, Trigger map, Reward design, Ethics checkCounter Metric List, Guardrail Definitions
Tagsno overlap
GrowthRetentionConversion
MetricsUX researchMeasurementSatisfaction
GrowthBehaviorRetention
MetricsMeasurementStrategyExperiments
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