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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumLowHighLow
Timedifferent
60-120 min1-2 hHalf day45-90 min
Participantsdifferent
3-82-83-82-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogDIBB document, Belief list, Bet list, Learning reportStress Test Report, Action Plan per ScenarioAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
GrowthRetentionConversion
StrategyDecisionAssumptionsHypothesis
StrategyBusiness modelRiskDiagnosis
GrowthStrategyMarketPortfolio
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