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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.
Complexitydifferent
MediumLowMedium
Timedifferent
60-120 min30-60 min90-180 min initial, dann laufend
Participantsdifferent
3-82-63-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogCounter Metric List, Guardrail DefinitionsKPI Tree, Owner List
Tagsno overlap
GrowthRetentionConversion
MetricsMeasurementStrategyExperiments
MetricsStrategyAlignmentMeasurement
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Methods with strong topical overlap with the current selection, not yet in the comparison.

A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR