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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
60-120 min2-4 hHalbtags-Workshop, dann iterativ45-90 min
Participantsdifferent
3-83-103-122-8
Formatdifferent
WorkshopWorkshopWorkshopWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogStrategy Canvas, Value Curve, ERRC ActionsHorizon map, Portfolio view, Initiatives per horizon, Resource planAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
GrowthRetentionConversion
StrategyPositioningInnovationValue
StrategyInnovationPortfolioForesight
GrowthStrategyMarketPortfolio
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