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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumMediumHighLow
Timedifferent
60-120 min1-3 h1-4 Wochen45-90 min
Participantsdifferent
3-81-86-30 Experten2-8
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogArgument Map, Evidence Gaps, Decision RationaleExpert Forecast, Consensus Range, Assumption NotesAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
GrowthRetentionConversion
SensemakingDecisionRationale
ForecastingExpertsDecisionStrategy
GrowthStrategyMarketPortfolio
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