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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
60-120 min45-90 minWochen bis Monate je Goal1-3 h
Participantsdifferent
3-82-83-101-5
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncAsync
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogAnsoff Matrix, Growth Options, Risk NotesGoals, Idea bank, Step-project list, Tasks, Learning reportsFunnel report, Drop-off analysis, Optimization hypotheses
Tagsno overlap
GrowthRetentionConversion
GrowthStrategyMarketPortfolio
RoadmapOutcomesPlanningExperiments
AnalyticsConversionGrowth
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