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Criterion
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
Scenario Planning method illustration showing its working structure
Business Strategy
Scenario Planning
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Purposedifferent
When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.Scenario Planning opens the view to several plausible futures instead of a single forecast. The method protects strategies from depending on too narrow an expected path.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.
Complexitydifferent
LowHighLowMedium
Timedifferent
1-2 Tage0.5-2 Tage20-45 min45-90 min
Participantsdifferent
10-304-12Based on research question3-8
Formatdifferent
AsyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Click Heatmap, Success Rate, Design RecommendationsScenario Set, Strategic Implications, Robust OptionsContent groups, Label set, IA hypothesesImpact Map, Outcome Hypotheses, Delivery Options
Tagsno overlap
UXNavigationFindabilityValidation
StrategyUncertaintyPlanning
Information architectureNavigationStructure
OutcomesStrategyBehaviorPlanning
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