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Criterion
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric
Purposedifferent
When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-5 Tage90-180 min initial, dann laufend25-40 min90-180 min
Participantsdifferent
Nutzertraffic3-81-53-6
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Click Data, Interest Signal, Learning DecisionKPI Tree, Owner ListLearning Card with evidence and next actionGQM Table, Metric Profiles
Tagsno overlap
ValidationExperimentsDemandDiscovery
MetricsStrategyAlignmentMeasurement
ExperimentsValidationDiscoveryLearning
MetricsMeasurementEngineeringAlignment
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