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Criterion
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test
Purposedifferent
When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-5 Tage30-60 min45-75 min1-2 Wochen pro Iteration
Participantsdifferent
Nutzertraffic2-62-82-6
Formatdifferent
AsyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Click Data, Interest Signal, Learning DecisionCounter Metric List, Guardrail DefinitionsTest Matrix, Test PlanPrioritized Assumption List, Test Plan, Results Report
Tags1 shared
ValidationExperimentsDemandDiscovery
MetricsMeasurementStrategyExperiments
ExperimentsValidationDiscoveryOptions
ExperimentsValidationDiscoveryAssumptions
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