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Criterion
Paper illustration for Expectation Mapping.
Facilitation
Expectation Mapping
Paper illustration for Flywheel.
Growth
Flywheel
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric
Purposedifferent
When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
45-90 min60-120 min1-2 h90-180 min
Participantsdifferent
3-123-83-83-6
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop
Outputdifferent
Expectation Map, Alignment Notes, AgreementsFlywheel Map, Friction Points, Growth Levers, Experiment BacklogNorth Star metric, Input metric tree, Measurement cadenceGQM Table, Metric Profiles
Tagsno overlap
AlignmentStakeholdersTeam
GrowthRetentionConversion
GrowthMetricsAlignmentRetention
MetricsMeasurementEngineeringAlignment
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