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| Criterion |  UX Research Empathy Mapping |  Delivery Shape Up |  Facilitation Storytelling |  Facilitation Alignment Mapping |
|---|---|---|---|---|
Purposedifferent | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts. | When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitydifferent | Low | Medium | Medium | Medium |
Timedifferent | 30–60 min | 6 Wochen Cycle + 2 Wochen Cool-Down | 45-120 min | 1-2 h |
Participantsdifferent | 4-8 | 2-4 pro Pitch | 1-6 | 4-12 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Empathy Map, Assumptions List, Research Gaps | Pitches, Bet-table decisions, Hill charts, Cooldown outcomes | Narrative Outline, Key Message, Story Arc | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | SynthesisQualitativeWorkshop | PlanningDeliveryAutonomy | CommunicationNarrativeStakeholdersFacilitation | AlignmentStakeholdersStrategyFacilitation |