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| Criterion | ![]() UX Research Empathy Mapping | ![]() Operations Root Cause Tree Analysis | ![]() UX Research User Interviews | ![]() UX Research Affinity Diagramming |
|---|---|---|---|---|
Purposedifferent | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | For a problem with several suspected causes, the method builds a causal structure instead of a mere list. It makes visible how causes connect and where the strongest points of leverage lie. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. |
Complexitydifferent | Low | Medium | Low | Low |
Timedifferent | 30–60 min | 1-3 h | 30–60 min per interview | 45–90 min |
Participantsdifferent | 4-8 | 2-8 | 1 participant per interview | 3-10 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop |
Outputdifferent | Empathy Map, Assumptions List, Research Gaps | Cause Tree, Evidence Notes, Countermeasures | Interview Notes, Themes, Insight Summary | Theme clusters, Insight statements, Opportunity areas |
Tagsno overlap | SynthesisQualitativeWorkshop | Root causeTreeIncidentQuality | QualitativeResearchCustomerDiscovery | SynthesisQualitativeRoot cause |



