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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
A 5 Whys working surface connects an observable problem with evidenced causes, marked uncertainty and concrete countermeasures with ownership.
Operations
5 Whys
Paper illustration for Root Cause Analysis.
Operations
Root Cause Analysis
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description.When a problem keeps recurring and the cause stays unclear, the method exposes the underlying mechanism. It separates symptom, guess, and robust explanation from one another.
Complexitydifferent
LowMediumLowMedium
Timedifferent
30–60 min90-180 min initial, dann laufend15-30 min1-4 h
Participantsdifferent
4-83-82-63-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Empathy Map, Assumptions List, Research GapsKPI Tree, Owner ListRoot cause notes, CountermeasuresProblem Statement, Cause Hypotheses, Confirmed Causes, Action Plan
Tagsno overlap
SynthesisQualitativeWorkshop
MetricsStrategyAlignmentMeasurement
Root causeIncidentLeanProblem solving
Root causeProblem solvingQualityIncident
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