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Criterion
Paper illustration of Double Diamond with its method-specific working model.
Innovation
Double Diamond
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration of a Business Model Canvas with nine connected compartments, a few notes and symbols for customers, delivery and economic relationships.
Business Strategy
Business Model Canvas
Purposedifferent
For complex problems with a fuzzy situation, the method cleanly separates search space and decision. It first creates breadth in understanding and then focus in elaboration. This brings open questions, problem definition, and solution path into a traceable movement.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins.
Complexitydifferent
MediumMediumHighMedium
Timedifferent
Wochen bis Monate45-90 minMehrere Wochen1-2 h
Participantsdifferent
3-123-82-6 researchers plus sample2-8
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Problem Statement, Solution Options, Prototypes, Deliverables per PhaseImpact Map, Outcome Hypotheses, Delivery OptionsDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesBusiness Model Canvas, Assumption List, Business Hypotheses
Tagsno overlap
ProcessDivergenceInnovation
OutcomesStrategyBehaviorPlanning
OutcomesInnovationResearchQuantitative
Business modelStrategyValueInnovation
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