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| Criterion |  Innovation Double Diamond |  Business Strategy Business Model Canvas |  Engineering Goal Question Metric |  Product Strategy Counter Metrics |
|---|---|---|---|---|
Purposedifferent | For complex problems with a fuzzy situation, the method cleanly separates search space and decision. It first creates breadth in understanding and then focus in elaboration. This brings open questions, problem definition, and solution path into a traceable movement. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | Wochen bis Monate | 1-2 h | 90-180 min | 30-60 min |
Participantsdifferent | 3-12 | 2-8 | 3-6 | 2-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Problem Statement, Solution Options, Prototypes, Deliverables per Phase | Business Model Canvas, Assumption List, Business Hypotheses | GQM Table, Metric Profiles | Counter Metric List, Guardrail Definitions |
Tagsno overlap | ProcessDivergenceInnovation | Business modelStrategyValueInnovation | MetricsMeasurementEngineeringAlignment | MetricsMeasurementStrategyExperiments |