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| Criterion |  Operations DMAIC |  Business Strategy Ansoff Matrix |  Innovation Lean Startup |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | For a process problem with fluctuating performance, the method brings analysis and improvement into a disciplined sequence. It creates a framework in which numbers, causes, and control come together. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | High | Low | Medium | High |
Timedifferent | 2-12 Wochen | 45-90 min | Wochen bis Monate je Lernzyklus | 1-4 Wochen |
Participantsdifferent | 3-10 | 2-8 | 2-8 | 1-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Async |
Outputdifferent | Project Charter, Measurement Plan, Cause Analysis, Control Plan | Ansoff Matrix, Growth Options, Risk Notes | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Experiment results, Decision log, Learning summary |
Tagsno overlap | Continuous improvementQualityProcess improvement | GrowthStrategyMarketPortfolio | LeanStartupValidationMVP | ExperimentsGrowthAnalyticsValidation |