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| Criterion |  Product Strategy DIBB |  Product Strategy Impact Mapping |  Business Strategy Ansoff Matrix |  Decision Making Delphi Method |
|---|---|---|---|---|
Purposedifferent | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. |
Complexitydifferent | Low | Medium | Low | High |
Timedifferent | 1-2 h | 45-90 min | 45-90 min | 1-4 Wochen |
Participantsdifferent | 2-8 | 3-8 | 2-8 | 6-30 Experten |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Async |
Outputdifferent | DIBB document, Belief list, Bet list, Learning report | Impact Map, Outcome Hypotheses, Delivery Options | Ansoff Matrix, Growth Options, Risk Notes | Expert Forecast, Consensus Range, Assumption Notes |
Tags1 shared | StrategyDecisionAssumptionsHypothesis | OutcomesStrategyBehaviorPlanning | GrowthStrategyMarketPortfolio | ForecastingExpertsDecisionStrategy |