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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of Porter’s five competitive forces
Business Strategy
Porter Five Forces
Paper illustration for Flywheel.
Growth
Flywheel
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.Porter Five Forces analyzes the forces that shape competitive pressure and profitability in a market. The view of market structure goes beyond individual competitors and reveals systemic pressure points.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-4 Wochen1-3 h60-120 min1-3 h
Participantsdifferent
5-202-83-81-5
Formatdifferent
AsyncWorkshop + asyncWorkshopAsync
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineFive Forces Analysis, Competitive Risks, Strategic OptionsFlywheel Map, Friction Points, Growth Levers, Experiment BacklogFunnel report, Drop-off analysis, Optimization hypotheses
Tagsno overlap
UX researchTrackingBehavior
StrategyCompetitionMarket
GrowthRetentionConversion
AnalyticsConversionGrowth
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