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| Criterion |  UX Research Diary Study |  Decision Making OODA Loop |  Business Strategy Ansoff Matrix |  Decision Making Delphi Method |
|---|---|---|---|---|
Purposedifferent | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. |
Complexitydifferent | Medium | Medium | Low | High |
Timedifferent | 1-4 Wochen | 15-60 min je Zyklus | 45-90 min | 1-4 Wochen |
Participantsdifferent | 5-20 | 1-8 | 2-8 | 6-30 Experten |
Formatdifferent | Async | Workshop + async | Workshop + async | Async |
Outputdifferent | Diary Entries, Longitudinal Patterns, Experience Timeline | Situation Assessment, Decision Loop, Action Updates | Ansoff Matrix, Growth Options, Risk Notes | Expert Forecast, Consensus Range, Assumption Notes |
Tagsno overlap | UX researchTrackingBehavior | DecisionChangeLearningStrategy | GrowthStrategyMarketPortfolio | ForecastingExpertsDecisionStrategy |