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| Criterion |  UX Research Diary Study |  Product Strategy OKRs |  Product Strategy KPI Tree |  Product Strategy Impact Mapping |
|---|---|---|---|---|
Purposedifferent | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 1-4 Wochen | 1-2 h Setup | 90-180 min initial, dann laufend | 45-90 min |
Participantsdifferent | 5-20 | 2-20 | 3-8 | 3-8 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Diary Entries, Longitudinal Patterns, Experience Timeline | OKR set, Measurement plan, Review cadence | KPI Tree, Owner List | Impact Map, Outcome Hypotheses, Delivery Options |
Tagsno overlap | UX researchTrackingBehavior | GoalsAlignmentOutcomesMeasurement | MetricsStrategyAlignmentMeasurement | OutcomesStrategyBehaviorPlanning |