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| Criterion |  UX Research Diary Study |  Growth Hooked Model |  UX Research Contextual Inquiry |  Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | When work processes are known only from accounts and the real context stays hidden, Contextual Inquiry makes behavior at the workplace visible. Observation and follow-up questions together show how people actually work, get interrupted, and improvise. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 1-4 Wochen | Multiple workshops over several weeks | 1-3 Wochen | 45-90 min |
Participantsdifferent | 5-20 | 2-8 | 4-12 Beobachtungen | 2-8 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Diary Entries, Longitudinal Patterns, Experience Timeline | Hooked loop, Trigger map, Reward design, Ethics check | Field Notes, Workflow Insights, Pain Points | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | UX researchTrackingBehavior | GrowthBehaviorRetention | UX researchObservationContext | GrowthStrategyMarketPortfolio |