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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-4 Wochen1-3 h1-2 h Setup, laufend30-60 min
Participantsdifferent
5-202-82-62-6
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineGap Matrix, Action Plan, Risk NotesOpportunity Solution Tree, Experiment Backlog, Learning LogCounter Metric List, Guardrail Definitions
Tagsno overlap
UX researchTrackingBehavior
StrategyAnalysisPlanning
DiscoveryOutcomesExperimentsOpportunity
MetricsMeasurementStrategyExperiments
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