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| Criterion |  UX Research Diary Study |  Business Strategy GAP Analysis |  Product Discovery Outcome-Driven Innovation |  Business Strategy Blue Ocean Strategy Canvas |
|---|---|---|---|---|
Purposedifferent | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. |
Complexitydifferent | Medium | Medium | High | Medium |
Timedifferent | 1-4 Wochen | 1-3 h | Mehrere Wochen | 2-4 h |
Participantsdifferent | 5-20 | 2-8 | 2-6 researchers plus sample | 3-10 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Diary Entries, Longitudinal Patterns, Experience Timeline | Gap Matrix, Action Plan, Risk Notes | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Strategy Canvas, Value Curve, ERRC Actions |
Tagsno overlap | UX researchTrackingBehavior | StrategyAnalysisPlanning | OutcomesInnovationResearchQuantitative | StrategyPositioningInnovationValue |