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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration of a Business Model Canvas with nine connected compartments, a few notes and symbols for customers, delivery and economic relationships.
Business Strategy
Business Model Canvas
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins.
Complexitydifferent
MediumMediumHighMedium
Timedifferent
1-4 Wochen2-4 hMehrere Wochen1-2 h
Participantsdifferent
5-203-102-6 researchers plus sample2-8
Formatdifferent
AsyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineStrategy Canvas, Value Curve, ERRC ActionsDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesBusiness Model Canvas, Assumption List, Business Hypotheses
Tagsno overlap
UX researchTrackingBehavior
StrategyPositioningInnovationValue
OutcomesInnovationResearchQuantitative
Business modelStrategyValueInnovation
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