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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.
Complexitydifferent
MediumLowMediumHigh
Timedifferent
1-4 Wochen45-90 min90-180 minHalf day
Participantsdifferent
5-202-83-63-8
Formatdifferent
AsyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineAnsoff Matrix, Growth Options, Risk NotesVRIO Table, Strategic ActionsValue Chain Map, Lever List
Tagsno overlap
UX researchTrackingBehavior
GrowthStrategyMarketPortfolio
StrategyDiagnosisBusiness modelCapability
StrategyBusiness modelDiagnosisAnalysis
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