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Criterion
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration for 1-2-4-All.
Facilitation
1-2-4-All
Paper illustration for Round Robin Brainstorming
Innovation
Round Robin Brainstorming
Purposedifferent
For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.When many people in a group too rarely get to speak, 1-2-4-All distributes thinking time more fairly. The format builds participation step by step and makes quiet or still-unformed thoughts usable faster.With unevenly distributed speaking time, the method brings every person into the contribution one after another. It prevents early voices from setting the direction while still producing a shared idea space. This makes participation plannable and the team's diversity visible.
Complexitydifferent
HighMediumLowLow
Timedifferent
1 Tag bis mehrere Wochen30-60 min je Interview10-20 min20-45 min
Participantsdifferent
4-105-10 Interviews4-100+4-10
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
Problem Statement, Prototype, Test LearningsSolution Feedback, Objection List, Validation NotesIdea List, Shared Insights, Emergent ThemesIdea List, Cluster, Shortlist
Tagsno overlap
InnovationPrototypeResearch
ValidationInterviewsPrototype
FacilitationInclusionIdeation
BrainstormingIdeationFacilitationInclusionCreativity
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