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| Criterion |  Innovation Design Thinking |  Product Discovery Outcome-Driven Innovation |  Product Discovery Opportunity Solution Tree |  Innovation Design Sprint |
|---|---|---|---|---|
Purposedifferent | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure. | When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess. |
Complexitydifferent | High | High | Medium | High |
Timedifferent | 1 Tag bis mehrere Wochen | Mehrere Wochen | 1-2 h Setup, laufend | 4-5 Tage |
Participantsdifferent | 4-10 | 2-6 researchers plus sample | 2-6 | 5-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Problem Statement, Prototype, Test Learnings | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Opportunity Solution Tree, Experiment Backlog, Learning Log | Prototype, Test Findings, Decision Rationale |
Tagsno overlap | InnovationPrototypeResearch | OutcomesInnovationResearchQuantitative | DiscoveryOutcomesExperimentsOpportunity | Design sprintPrototypeValidationInnovation |