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| Criterion | ![]() Innovation Design Thinking | ![]() Product Discovery Outcome-Driven Innovation | ![]() Delivery Cost of Delay | ![]() Delivery MoSCoW |
|---|---|---|---|---|
Purposedifferent | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence. | When a release carries too many demands and priorities are only ever negotiated, MoSCoW creates clear boundaries for the next cut. Must, Should, Could, and Won't make commitment, room for maneuver, and trade-off logic visible to everyone involved. |
Complexitydifferent | High | High | High | Low |
Timedifferent | 1 Tag bis mehrere Wochen | Mehrere Wochen | 90-180 min | 30-90 min |
Participantsdifferent | 4-10 | 2-6 researchers plus sample | 3-8 | 3-12 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Problem Statement, Prototype, Test Learnings | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | CoD Table, Prioritization Sequence | Prioritized Backlog, Release Scope, Tradeoff Notes |
Tagsno overlap | InnovationPrototypeResearch | OutcomesInnovationResearchQuantitative | PrioritizationDeliveryEconomicsDecision | PrioritizationScopeDecision |



