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| Criterion | ![]() Innovation Design Thinking | ![]() Innovation Crazy 8s | ![]() Innovation Brainwriting | ![]() Innovation Brainstorming |
|---|---|---|---|---|
Purposedifferent | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | When loud voices or hierarchy distort the idea search, the method creates a quiet entry into joint development. It gives everyone thinking space and gathers contributions without social brakes, making diversity more visible and easier to build on. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. |
Complexitydifferent | High | Low | Low | Low |
Timedifferent | 1 Tag bis mehrere Wochen | 8-15 min | 15-30 min | 30-60 min |
Participantsdifferent | 4-10 | 1-10 | 3-12 | 4-12 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop |
Outputdifferent | Problem Statement, Prototype, Test Learnings | Sketch Set, Idea Shortlist, Direction Options | Idea sheets, Expanded concepts, Prioritized list | Idea pool, Theme clusters, Shortlist |
Tagsno overlap | InnovationPrototypeResearch | BrainstormingSketchingSpeedDivergenceDesign sprint | BrainstormingCollaborationInclusionIdeas | BrainstormingIdeationCreativityWorkshopDivergence |



