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Criterion
Paper illustration for Design Studio
UX Design
Design Studio
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
When several designs need to be quickly put in relation to each other, it makes ideas visible and comparable. It encourages early variants instead of long upfront debates.PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-3 h1-3 h1-3 h45-90 min
Participantsdifferent
3-82-102-82-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Sketches, Concept Directions, Design DecisionsPESTLE Map, External Risks, Strategic QuestionsGap Matrix, Action Plan, Risk NotesAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
SketchingCollaborationIdeation
StrategyMarketAnalysis
StrategyAnalysisPlanning
GrowthStrategyMarketPortfolio
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