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Criterion
Paper illustration for Design Studio
UX Design
Design Studio
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of several people silently writing ideas and passing sheets around with arrows.
Innovation
Brainwriting
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Purposedifferent
When several designs need to be quickly put in relation to each other, it makes ideas visible and comparable. It encourages early variants instead of long upfront debates.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When loud voices or hierarchy distort the idea search, the method creates a quiet entry into joint development. It gives everyone thinking space and gathers contributions without social brakes, making diversity more visible and easier to build on.When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-3 h45-90 min15-30 min30-60 min
Participantsdifferent
3-83-83-124-12
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop
Outputdifferent
Sketches, Concept Directions, Design DecisionsImpact Map, Outcome Hypotheses, Delivery OptionsIdea sheets, Expanded concepts, Prioritized listIdea pool, Theme clusters, Shortlist
Tagsno overlap
SketchingCollaborationIdeation
OutcomesStrategyBehaviorPlanning
BrainstormingCollaborationInclusionIdeas
BrainstormingIdeationCreativityWorkshopDivergence
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