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Criterion
Paper illustration for Design Studio
UX Design
Design Studio
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Paper illustration of the Lotus Blossom working structure.
Innovation
Lotus Blossom
Purposedifferent
When several designs need to be quickly put in relation to each other, it makes ideas visible and comparable. It encourages early variants instead of long upfront debates.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem.
Complexitydifferent
MediumLowLowLow
Timedifferent
1-3 h1-2 h30-60 min45-90 min
Participantsdifferent
3-82-84-123-10
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
Sketches, Concept Directions, Design DecisionsDIBB document, Belief list, Bet list, Learning reportIdea pool, Theme clusters, ShortlistLotus Diagram, Idea Themes, Shortlist
Tagsno overlap
SketchingCollaborationIdeation
StrategyDecisionAssumptionsHypothesis
BrainstormingIdeationCreativityWorkshopDivergence
BrainstormingIdeationCreativityDivergenceWorkshop
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