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| Criterion |  Innovation Design Sprint |  UX Research Surveys |  Innovation Brainstorming |  Innovation Crazy 8s |
|---|---|---|---|---|
Purposedifferent | When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess. | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. |
Complexitydifferent | High | Medium | Low | Low |
Timedifferent | 4-5 Tage | 3-14 Tage | 30-60 min | 8-15 min |
Participantsdifferent | 5-8 | 50+ | 4-12 | 1-10 |
Formatdifferent | Workshop | Async | Workshop | Workshop |
Outputdifferent | Prototype, Test Findings, Decision Rationale | Survey Results, Charts, Segment Insights | Idea pool, Theme clusters, Shortlist | Sketch Set, Idea Shortlist, Direction Options |
Tagsno overlap | Design sprintPrototypeValidationInnovation | QuantitativeResearchValidation | BrainstormingIdeationCreativityWorkshopDivergence | BrainstormingSketchingSpeedDivergenceDesign sprint |