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| Criterion |  Innovation Design Sprint |  UX Research Surveys |  Operations 5 Whys |  Product Discovery Outcome-Driven Innovation |
|---|---|---|---|---|
Purposedifferent | When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess. | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. |
Complexitydifferent | High | Medium | Low | High |
Timedifferent | 4-5 Tage | 3-14 Tage | 15-30 min | Mehrere Wochen |
Participantsdifferent | 5-8 | 50+ | 2-6 | 2-6 researchers plus sample |
Formatdifferent | Workshop | Async | Workshop | Workshop + async |
Outputdifferent | Prototype, Test Findings, Decision Rationale | Survey Results, Charts, Segment Insights | Root cause notes, Countermeasures | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses |
Tagsno overlap | Design sprintPrototypeValidationInnovation | QuantitativeResearchValidation | Root causeIncidentLeanProblem solving | OutcomesInnovationResearchQuantitative |