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Criterion
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
Paper illustration of the Morphological Analysis working structure.
Innovation
Morphological Analysis
Purposedifferent
When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately.
Complexitydifferent
HighMediumLowMedium
Timedifferent
4-5 Tage30-60 min je Interview30-60 min1-3 h
Participantsdifferent
5-85-12 Interviews2-102-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Prototype, Test Findings, Decision RationaleProblem Evidence, Risk Notes, Customer SegmentsSCAMPER Idea List, Concept Shortlist, Variation NotesMorphological Box, Concept Combinations, Idea Shortlist
Tagsno overlap
Design sprintPrototypeValidationInnovation
DiscoveryInterviewsValidation
BrainstormingIdeationCreativityReframingInnovation
IdeationInnovationCreativity
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