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| Criterion |  Innovation Design Sprint |  UX Research Empathy Mapping |  UX Research Surveys |  UX Research Affinity Diagramming |
|---|---|---|---|---|
Purposedifferent | When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. |
Complexitydifferent | High | Low | Medium | Low |
Timedifferent | 4-5 Tage | 30–60 min | 3-14 Tage | 45–90 min |
Participantsdifferent | 5-8 | 4-8 | 50+ | 3-10 |
Formatdifferent | Workshop | Workshop | Async | Workshop |
Outputdifferent | Prototype, Test Findings, Decision Rationale | Empathy Map, Assumptions List, Research Gaps | Survey Results, Charts, Segment Insights | Theme clusters, Insight statements, Opportunity areas |
Tagsno overlap | Design sprintPrototypeValidationInnovation | SynthesisQualitativeWorkshop | QuantitativeResearchValidation | SynthesisQualitativeRoot cause |