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Criterion
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Purposedifferent
When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects.
Complexitydifferent
HighMediumMediumMedium
Timedifferent
4-5 Tage45-90 min3-14 Tage45-120 min
Participantsdifferent
5-82-850+2-8
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Prototype, Test Findings, Decision RationaleDecision Matrix, Scoring Rationale, Selected OptionSurvey Results, Charts, Segment InsightsTrade-off Matrix, Criteria List, Decision Rationale, Accepted Downsides
Tagsno overlap
Design sprintPrototypeValidationInnovation
DecisionCriteriaScoringTradeoffs
QuantitativeResearchValidation
TradeoffsDecisionCriteriaOptions
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