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| Criterion |  Decision Making Delphi Method |  Business Strategy Value Chain Analysis |  Product Strategy ICE Scoring |  Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | High | High | Low | Low |
Timedifferent | 1-4 Wochen | Half day | 30-60 min | 45-90 min |
Participantsdifferent | 6-30 Experten | 3-8 | 2-8 | 2-8 |
Formatdifferent | Async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Expert Forecast, Consensus Range, Assumption Notes | Value Chain Map, Lever List | ICE Table, Top Idea List | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | ForecastingExpertsDecisionStrategy | StrategyBusiness modelDiagnosisAnalysis | PrioritizationScoringGrowthDecision | GrowthStrategyMarketPortfolio |