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Criterion
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Purposedifferent
When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects.
Complexitydifferent
MediumMediumHighMedium
Timedifferent
45-90 min30-60 min je Interview1 Tag bis mehrere Wochen45-120 min
Participantsdifferent
2-85-10 Interviews4-102-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Decision Matrix, Scoring Rationale, Selected OptionSolution Feedback, Objection List, Validation NotesProblem Statement, Prototype, Test LearningsTrade-off Matrix, Criteria List, Decision Rationale, Accepted Downsides
Tagsno overlap
DecisionCriteriaScoringTradeoffs
ValidationInterviewsPrototype
InnovationPrototypeResearch
TradeoffsDecisionCriteriaOptions
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