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| Criterion |  Decision Making Decision Matrix |  Product Strategy RICE Scoring |  Growth Flywheel |  Growth Funnel Analysis |
|---|---|---|---|---|
Purposedifferent | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | When many initiatives compete for the same resources, it brings reach, impact, confidence, and effort into one shared ranking. It makes prioritization economically connectable. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 45-90 min | 60-90 min | 60-120 min | 1-3 h |
Participantsdifferent | 2-8 | 2-10 | 3-8 | 1-5 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Async |
Outputdifferent | Decision Matrix, Scoring Rationale, Selected Option | RICE Scores, Ranked List, Assumption Log | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Funnel report, Drop-off analysis, Optimization hypotheses |
Tagsno overlap | DecisionCriteriaScoringTradeoffs | PrioritizationScoringRoadmapTradeoffs | GrowthRetentionConversion | AnalyticsConversionGrowth |