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Criterion
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration for Option Framing.
Decision Making
Option Framing
Purposedifferent
When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question.
Complexitydifferent
MediumHighHighMedium
Timedifferent
60-120 minMehrere Wochen1 Tag bis mehrere Wochen45-120 min
Participantsdifferent
4-102-6 researchers plus sample4-103-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Decision Frame, Decision Question, Criteria List, Evidence PlanDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesProblem Statement, Prototype, Test LearningsOption Frames, Assumption Notes, Comparable Shortlist, Decision Inputs
Tagsno overlap
Decision framingAlignmentCriteriaOptions
OutcomesInnovationResearchQuantitative
InnovationPrototypeResearch
OptionsDecision framingStrategyComparison
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