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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration for Root Cause Tree Analysis
Operations
Root Cause Tree Analysis
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of Barrier Analysis with its method-specific working model.
Operations
Barrier Analysis
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.For a problem with several suspected causes, the method builds a causal structure instead of a mere list. It makes visible how causes connect and where the strongest points of leverage lie.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.For a risk that can only be managed through multiple layers of protection, the method examines the effectiveness of each barrier. It shows where safeguards are missing, too weak, or fail under real conditions.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-3 h1-3 h45–90 min2-4 h
Participantsdifferent
3-102-83-102-6
Formatdifferent
WorkshopWorkshopWorkshopWorkshop + async
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesCause Tree, Evidence Notes, CountermeasuresTheme clusters, Insight statements, Opportunity areasBarrier Inventory, Failure Analysis per Barrier, Action Backlog
Tagsno overlap
JourneyCustomerService designCanvas
Root causeTreeIncidentQuality
SynthesisQualitativeRoot cause
Root causeSafetyIncident
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