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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Process Mapping method illustration showing its working structure
Operations
Process Mapping
Paper illustration for Theory of Constraints.
Operations
Theory of Constraints
Paper illustration for Bottleneck Analysis.
Operations
Bottleneck Analysis
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.With a confusing workflow that has many handoffs, the method makes the actual process visible. It shows where work is passed on, delayed, or duplicated, so improvement targets the right spots.For a system that does not get faster despite effort, the method directs attention to the bottleneck. It concentrates improvement on the point that actually limits throughput.For a flow that backs up at one point, the method looks for the capacity limit with the greatest leverage. It explains why extra effort elsewhere barely improves throughput.
Complexitydifferent
MediumMediumHighMedium
Timedifferent
1-3 h1-3 h2-4 h Analyse, laufend1-3 h
Participantsdifferent
3-103-103-123-8
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesProcess Map, Handoff List, Improvement BacklogConstraint Map, Improvement Plan, Flow MetricsBottleneck Map, Flow Metrics, Improvement Options, Follow-up Measures
Tagsno overlap
JourneyCustomerService designCanvas
ProcessOperationsImprovement
OperationsConstraintsFlowImprovement
FlowMeasurementConstraints
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