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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration of Decision Rights Mapping with its method-specific working model.
Decision Making
Decision Rights Mapping
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration of an activity-role table with clear RACI assignments and one highlighted accountable role per activity.
Operations
RACI Matrix
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.In organizations with many stakeholders, it often blurs who actually decides and who is merely consulted. It separates options, evaluation criteria, and open risks. The result is captured as a Decision Rights matrix and an agreement.When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.With unclear responsibilities across several roles or areas, the method creates unambiguous accountability logic. It reduces friction because decision, execution, contribution, and information become separately visible.
Complexitydifferent
MediumMediumHighLow
Timedifferent
1-3 h90-180 min0.5-2 Tage45-90 min
Participantsdifferent
3-104-126-122-8
Formatdifferent
WorkshopWorkshopWorkshopWorkshop + async
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesDecision Rights Matrix, AgreementService Blueprint, Fail Points, Ownership MapRACI Matrix, Responsibility Map, Decision Notes
Tagsno overlap
JourneyCustomerService designCanvas
DecisionGovernanceAlignmentResponsibility
Service designOperationsJourneyBlueprint
RolesResponsibilityGovernanceOperations
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