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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Architecture Inception Canvas method illustration showing its working structure
Architecture
Architecture Inception Canvas
Affinity Diagramming
UX Research
Affinity Diagramming
Empathy Mapping
UX Research
Empathy Mapping
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.
Complexitydifferent
MediumLowLowLow
Timedifferent
1-3 h1-2 h45–90 min30–60 min
Participantsdifferent
3-103-83-104-8
Formatsame
WorkshopWorkshopWorkshopWorkshop
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesInception Canvas, Risks, Goal List, Open QuestionsTheme clusters, Insight statements, Opportunity areasEmpathy Map, Assumptions List, Research Gaps
Tagsno overlap
JourneyCustomerService designCanvas
AlignmentArchitectureCanvas
SynthesisQualitativeRoot cause
SynthesisQualitativeWorkshop
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